[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.kofare.cz\/co-zahrnuje-prohlaseni-o-ochrane-osobnich-udaju\/#Article","mainEntityOfPage":"https:\/\/www.kofare.cz\/co-zahrnuje-prohlaseni-o-ochrane-osobnich-udaju\/","headline":"Co zahrnuje prohl\u00e1\u0161en\u00ed o ochran\u011b osobn\u00edch \u00fadaj\u016f","name":"Co zahrnuje prohl\u00e1\u0161en\u00ed o ochran\u011b osobn\u00edch \u00fadaj\u016f","description":"A\u010dkoliv n\u00e1m v\u0161ude \u0159\u00edkaj\u00ed, \u017ee bychom m\u011bli b\u00fdt na sv\u00e9 osobn\u00ed \u00fadaje opatrn\u00ed, p\u0159esto n\u00e1m ob\u010das nezbude, ne\u017e je sv\u011b\u0159it &hellip; <a class=\"more-link\" href=\"https:\/\/www.kofare.cz\/co-zahrnuje-prohlaseni-o-ochrane-osobnich-udaju\/\">More<\/a>","datePublished":"2026-01-06","dateModified":"2026-01-06","author":{"@type":"Person","@id":"https:\/\/www.kofare.cz\/author\/#Person","name":"kofare.cz\n","url":"https:\/\/www.kofare.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/6808215d501bdbb001ef3734be3cdad1be23596de78c590ed2ac5868fce74c95?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/6808215d501bdbb001ef3734be3cdad1be23596de78c590ed2ac5868fce74c95?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"kofare.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.kofare.cz\/wp-content\/uploads\/doklady1.jpg","url":"https:\/\/www.kofare.cz\/wp-content\/uploads\/doklady1.jpg","height":0,"width":0},"url":"https:\/\/www.kofare.cz\/co-zahrnuje-prohlaseni-o-ochrane-osobnich-udaju\/","about":["Podnik\u00e1n\u00ed"],"wordCount":450,"articleBody":"        A\u010dkoliv n\u00e1m v\u0161ude \u0159\u00edkaj\u00ed, \u017ee bychom m\u011bli b\u00fdt na sv\u00e9 osobn\u00ed \u00fadaje opatrn\u00ed, p\u0159esto n\u00e1m ob\u010das nezbude, ne\u017e je sv\u011b\u0159it n\u011bjak\u00e9 spole\u010dnosti, a\u0165 u\u017e se jedn\u00e1 o poji\u0161\u0165ovnu, telefonn\u00edho oper\u00e1tora, banku \u010di poskytovatele energi\u00ed. Na\u0161t\u011bst\u00ed ji\u017e n\u011bkolik let funguje i v na\u0161\u00ed zemi sm\u011brnice GDPR, kter\u00e1 p\u0159esn\u011b vymezuje, jak m\u00e1 b\u00fdt s na\u0161imi \u00fadaji nakl\u00e1d\u00e1no a komu mohou a nesm\u00ed b\u00fdt poskytnuty. A\u010dkoliv zaveden\u00ed t\u00e9to sm\u011brnice bylo pom\u011brn\u011b kontroverzn\u00ed, rozhodn\u011b p\u0159isp\u011blo k v\u011bt\u0161\u00ed bezpe\u010dnosti ob\u010dan\u016f. Ov\u0161em pr\u00e1v\u011b proto n\u00e1m tyto spole\u010dnosti mnohdy d\u00e1vaj\u00ed podepsat dokument, nazvan\u00fd Prohl\u00e1\u0161en\u00ed o ochran\u011b osobn\u00edch \u00fadaj\u016f goldbanking.cz. V n\u011bm ud\u00edl\u00edme sv\u016fj souhlas k tomu, aby dan\u00e1 firma tato data ur\u010dit\u00fdm p\u0159edem dan\u00fdm zp\u016fsobem vyu\u017e\u00edvala. Bohu\u017eel, valn\u00e1 v\u011bt\u0161ina z n\u00e1s tento dokument podep\u00ed\u0161e, ani\u017e by si jej p\u0159e\u010detlo, a tak ani mnohdy nev\u011bd\u00ed, k \u010demu vlastn\u011b d\u00e1vaj\u00ed opr\u00e1vn\u011bn\u00ed. Obvykle si mysl\u00edme, \u017ee d\u00e1v\u00e1me pouze souhlas s t\u00edm, aby byly na\u0161e \u00fadaje vyu\u017eity pro pot\u0159eby firmy, nap\u0159\u00edklad pro \u00fa\u010detnictv\u00ed, \u010di povolen\u00ed pro jejich sd\u00edlen\u00ed mezi jednotliv\u00fdmi odd\u011blen\u00edmi, pokud to bude pot\u0159eba. A a\u010dkoliv je pravdou, \u017ee k tomuto souhlas d\u00e1v\u00e1me, v\u011bt\u0161inou je tam p\u0159ipojeno i n\u011bkolik kolonek, kter\u00e9 u\u017e tak nezbytn\u00e9 pro hladkou pr\u00e1ci firmy nejsou.Tou prvn\u00ed je vyu\u017eit\u00ed na\u0161ich dat k marketingov\u00fdm \u00fa\u010del\u016fm. Jednodu\u0161e \u0159e\u010deno, budou moci \u00fadaje, kter\u00e9 jim poskytneme, pou\u017e\u00edt ve sv\u00fdch reklam\u00e1ch, a\u0165 u\u017e v tisku, na internetu nebo v televizi. Samoz\u0159ejm\u011b nep\u016fjde o nic takov\u00e9ho, jako p\u0159\u00edmo uk\u00e1zan\u00e9 va\u0161e rodn\u00e9 \u010d\u00edslo. Mohou v\u0161ak t\u0159eba \u0159\u00edci, \u017ee v dan\u00e9 obci maj\u00ed takov\u00fd a takov\u00fd po\u010det spokojen\u00fdch z\u00e1kazn\u00edk\u016f, p\u0159\u00edpadn\u011b \u017ee tolik procent z\u00e1kazn\u00edk\u016f je v takov\u00e9to v\u011bkov\u00e9 skupin\u011b.Dal\u0161\u00ed bod, kter\u00fd by si zaslou\u017eil v\u011bt\u0161\u00ed kontroverzi, ne\u017e vzbuzuje, je poskytnut\u00ed dat t\u0159et\u00edm stran\u00e1m. To znamen\u00e1, \u017ee nez\u016fstanou pouze v dan\u00e9 firm\u011b, n\u00fdbr\u017e mohou b\u00fdt poskytnuta t\u0159eba telemarketingov\u00fdm spole\u010dnostem, co\u017e v\u011bt\u0161ina z n\u00e1s rozhodn\u011b nechce. Proto, ne\u017e tento dokument podep\u00ed\u0161ete, si jej nejprve po\u0159\u00e1dn\u011b p\u0159e\u010dt\u011bte, bez ohledu na to, jak na v\u00e1s budou tla\u010dit. U\u0161et\u0159\u00ed v\u00e1m to nakonec spoustu nerv\u016f.                                                                                                                                                                                                                                                                                                                                                                                          4\/5 - (1 vote)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Co zahrnuje prohl\u00e1\u0161en\u00ed o ochran\u011b osobn\u00edch \u00fadaj\u016f","item":"https:\/\/www.kofare.cz\/co-zahrnuje-prohlaseni-o-ochrane-osobnich-udaju\/#breadcrumbitem"}]}]